Musician Daxx Kartel has revealed why he has shifted focus to producing children’s music, saying the genre is more profitable than many others.
He explained that children’s content worldwide is among the highest-earning entertainment franchises—and Uganda is no exception.
“No franchise earns or sells more than children’s products. If you research, you’ll see they are the most lucrative,” Daxx Kartel said.
He added that children are authentic and connect naturally with his personality.
“Children are real; if they don’t know you, they don’t pretend. My character relates with them,” he noted.